Accounts receivable financing can expand your reach as an influencer in your industry. With a little planning and good timing, you can generate new business by becoming a leader in your field.
Building up your brand now goes far beyond your basic marketing budget. It requires a social media presence, speaking engagements, and possibly a public relations consultant. Accounts receivable financing can provide you with the immediate funds you need to take advantage of these unique opportunities.
3 Ways to Use Accounts Receivable Financing to Build Your Influencer Status
Social media
Becoming a social media star seems easy enough—post daily on social media sites and wait for the followers to engage. Simple, right? Not so fast. Building up an online following means a serious investment into content creation.
Whether you’re generating blog posts or short videos, creating engaging content is more time-consuming and costly than you might think. If you choose to create your own posts, consider how much time that will cost your company. Opting for out of house work? Expect to invest a sizable sum into quality content.
Set up an account with Fundbox to get the funds to meet your social media needs. Signing up is simple, and the fees are straightforward. You can spend these funds on anything from shooting amazing YouTube videos to an awesome photoshoot for Instagram.
Conferences
Speaking engagements and panel discussions are fantastic ways to get in front of an audience of your peers and build your level of influence. The problem? Travel expenses. Many important industry gatherings will be out of town and most won’t have the budget to cover your airfare or stay.
A Fundbox account can help you get the cash to meet your travel costs, whether it be an overnight stay in Kansas City or an important trip to Europe. Fundbox advances the full value of your invoices, and funds are available in your bank account the next day.
Public relations consultants
Pitching your company profile to journalists is an excellent way to get your business in front of a new audience. But what most people don’t know is that journalists get hundreds of pitches per day, and most of them go ignored.
Public relations firms often have personal relationships with reporters and bloggers and can get your pitch in front of the right people. Hiring a PR professional is best around the time of a product launch, opening of a new location, or brand overhaul. In other words, when you have something newsworthy to pitch. However, most of these consultants come at a steep price, often times as much as thousands of dollars per month.
Need a PR firm for your upcoming product debut? Use accounts receivable financing to make sure you have enough cash on hand. Fundbox doesn’t interfere with customer relationships and covers important expenses while you wait on invoices to roll in.